Ever wonder what makes Smashing Ideas so smashing? Our people! We sat down with Shaughn FitzGerald, Program Manager, to talk shop, how she ensures that smooth communication keeps her project teams sane and on the same page, what to do when one’s spidey-sense is tingling, and how she’s inspired by the notion that ‘you are
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By Nicholette Daniel, Senior Project Manager Selecting a design and innovation agency to help plan, create, and deliver your digital product is a big decision; and one that can be quite time consuming. While you may be tempted to make a quick decision, finding the right agency to partner with is a critical process, and
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By Victor Allen, Chief Technical Officer Launch! Your application has finally been released to the public. The interface receives praise and response to new features has been positive. User review scores are high. Everything looks perfect for long term engagement… but it does not materialize. The release schedule is long, and updates that would help
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By Kathlyne Taylor, Strategist Companies, big and small, recognize the critical importance of putting their users at the center of what they do. In order to create products and services that customers love and engage with long-term, there needs to be an increased investment in user research. As you journey through the multiple phases of
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The Drum’s Creative Director’s Choice series enlists the industry’s leaders to weigh in on the work they feel is making the biggest difference in the world. Smashing’s Executive Creative Director, Kevin Wick, highlights the money-saving site Digit. He explores the role of design and conversational UI in the text-only experience, and why empathy reigns supreme
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