By Maya King, Strategist* Human-centered blockchain design thinking can help new startups attract and retain users and can make or break a project. But the topics of UX design and customer experience seem to be at the bottom of the priority list for most blockchain startups. In the dawn of the blockchain era, forward-looking startups Read More >
Brian Marr, Chief Strategy Officer, will be presenting at the 2018 American Marketing Association’s MarketMix conference, taking place on Wednesday, May 9th. MarketMix is ‘the premiere gathering of marketing professionals in the Pacific Northwest.’ MarketMix brings together the Pacific Northwest’s leaders in marketing, advertising, and digital for a day of peer-to-peer education. Brian, in partnership Read More >
Smashing Ideas has teamed up with AIGA on their monthly Lunchbox Series to offer the Seattle design community a peek inside our office and the opportunity to hear about our approach to innovation, Motivational UX™: The Art & Science of Digital Behavior. The details: When? Monday May 7 2018 | 11.30am-1pm Where? Smashing Ideas, Downtown Read More >
Design thinking is an iterative process that is used to solve problems that are not well defined. With so many ambiguous factors contributing to modern product innovation, design thinking plays a critical and holistic role in successful project realization…from initial value proposition to market launch, and beyond.
Design Thinking workshops are designed to reframe the way collective teams approach product innovation through a focused lens on the end-user. Watch as Brian Marr, Chief Strategy Officer, and Kevin Wick, Executive Creative Director, discuss how — and why — Design Thinking workshops can be the catalyst for creating truly engaging digital experiences.