By Matt Murphy, Senior Engagement Manager A few weeks ago, we had the honor of attending and emceeing the Design Thinking 2018 conference in Austin, Texas. From traditional engineering-focused companies looking for culture change, to companies like IBM who have been successfully scaling design thinking as a practice, the companies and stories told in Austin
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Here’s Smashing’s no-excuses, tried-and-true guide to building low-budget observation rooms By Lulu Xiao, Senior Strategist User research is key when designing the user experience (UX) of products and services. In fact, one study examining the top 15 companies in the U.S. who are leaders in UX, found that the companies outperformed the S&P 500 by
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By Maya King, Strategist* Human-centered blockchain design thinking can help new startups attract and retain users and can make or break a project. But the topics of UX design and customer experience seem to be at the bottom of the priority list for most blockchain startups. In the dawn of the blockchain era, forward-looking startups
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Brian Marr, Chief Strategy Officer, will be presenting at the 2018 American Marketing Association’s MarketMix conference, taking place on Wednesday, May 9th. MarketMix is ‘the premiere gathering of marketing professionals in the Pacific Northwest.’ MarketMix brings together the Pacific Northwest’s leaders in marketing, advertising, and digital for a day of peer-to-peer education. Brian, in partnership
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Smashing Ideas has teamed up with AIGA on their monthly Lunchbox Series to offer the Seattle design community a peek inside our office and the opportunity to hear about our approach to innovation, Motivational UX™: The Art & Science of Digital Behavior. The details: When? Monday May 7 2018 | 11.30am-1pm Where? Smashing Ideas, Downtown
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