Brian Marr to Speak at Digital Marketing in Healthcare Summit
Smashing Ideas’ Chief Strategy Officer, Brian Marr, is set to speak at the Digital Marketing in Healthcare Summit in Philadelphia on May 10th – 11th. This year’s summit is focused on “delivering marketing strategies for the future of healthcare.”
Brian’s session deep dives into much more than new marketing initiatives in this ever-expanding market. His presentation, entitled HACKING HABIT: THERAPY, TECH & TRUTH, explores the integration of behavioral psychology into digital products and how understanding habit formation leads to experiences that create positive, reinforced behavior that lends itself to digital products becoming therapeutic, medically-support health aids.
In addition to Brian’s solo presentation he will join the panel What Does the Rise in Self Diagnosis Mean for Healthcare. This informative panel will explore:
- Tools that aid in self-diagnosis
- How to reduce healthcare costs
- Ease of access for patient information
These not-to-miss presentations will give an inside look into the future of healthcare and how the digital industry is poised to reshaped the traditional healthcare paradigm.
Will you be attending the conference in Philadelphia? If so, give us a shout, we’d love to talk about the ins and outs of the future of digital health!
More information on the Digital Marketing in Healthcare Summit can be found here.