Communication Arts Feature: Reformulating UX Norms

Smashing’s CEO, Brian Burke, was recently interviewed by Communication Arts, on the evolution of UX and its continued impact in the digital landscape. From Brian’s early days helping put film and animation online and the role of digital agencies in the publishing space, to the impact of big data, learn why the ever-evolving role of UX is so critical to business success and why “UX design must always find that balance between art and science.”

Click HERE to read the full article!

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